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Why Marshall
Comprehensive Business School
Marshall’s top-tier curriculum is taught by the same renowned professors at all levels, from undergraduate to MBA to doctoral to executive. Access to these industry experts starting freshman year amplifies the value of a comprehensive business education to benefit your entire career. -
Why Marshall
4-Year Business Curriculum
At Marshall, you’ll take business classes from day one, getting a head start exploring which discipline most intrigues you and offering you a leg up on summer internships and other experience-building opportunities. You’ll also enjoy countless interdisciplinary options. Take individual courses or earn a dual major or minor in one of USC’s 22 other top-ranked professional schools. -
Why Marshall
STEM Designation
Every Marshall degree is STEM-designated—a recognition of our analytical, quantitative and technological excellence. This differentiates your degree and gives you a broader range of career opportunities once you graduate.
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Why Marshall
No. 2 Ranking Poets&Quants
Rankings are based on admissions standards, academic experience and career outcomes. Studying at a top business school gives you unparalleled access to a rigorous and exciting curriculum, stellar faculty, unique experiential and internship opportunities, and supportive mentorship and career services.
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Why Marshall
Global Immersion
Gain global perspectives through signature programs beginning freshman year that take you to major economic hubs for unique cultural experiences and opportunities to meet employers from a wide range of industries and career paths. The diversity of options enables you to pick the ideal experience mix for your goals and interests.
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Why Marshall
Joint & Progressive Degree Programs
Select one of Marshall’s pioneering joint degrees—Artificial Intelligence for Business, the John H. Mitchell Business of Cinematic Arts or Real Estate Finance + Development. Or choose from nine one-year specialized master programs to earn an advanced degree simultaneously with your undergraduate diploma.
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Why Marshall
Customizable Path
Marshall’s Business Administration (BUAD) program is intentionally designed to include 32 units of electives, allowing flexibility of pursue your passions. You can further personalize your USC degree with 16K combinations of majors and minors. Choose from 200+ potential double majors or consider one or more of 250+ minors. Plus, the 12 upper-level business units can be taken across all business departments to deepen your knowledge in specific areas of interest.
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Why Marshall
Hands-On Learning
Our pioneering curriculum features real-world experiential learning programs that instill critical-thinking, communications and collaborative skills for success in any industry. And through internships, student organizations and global programs, you’ll gain even more hands-on experience setting you up for your chosen career or venture.
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Why Marshall
Industry-Driven Emphases
Choose one of our optional Business Administration emphases to help you stand out in the marketplace: Business Analytics (fueling data-driven decision making); Communication (building writing and presentation skills); Entrepreneurship + Innovation (launching your own ventures); Finance (conducting analyses for value creation); International Relations (blending business with diplomacy); Leadership + Innovation (solving challenges for competitive advantage); Marketing (promoting industries and companies); Real Estate Finance (learning the complexities of this specialized field); and Risk Management (mitigating hazards in complex business environments). -
Why Marshall
485K Worldwide Alumni
Join the world-famous (and worldwide) Trojan Family. Alumni serve as mentors, career coaches and guest speakers, providing job leads, internships, scholarships and more. More than one-third of Marshall’s 102K alumni are under age 35.

Pioneering Degree Programs
Learn about Marshall’s one-of-a kind World Bachelor in Business and our unique joint degrees: AI for Business, Business of Cinematic Arts, Business Administration + Accounting and Real Estate Finance + Development.
Customize Your Future
Personalize your Marshall degree using our interactive curriculum game. Build your sample course schedule year by year. Try out all the options that appeal to you — from emphases and minors to joint degrees and internships. You have some 16K possibilities!

CAREER SERVICES
Nearly 100% of our students are employed, attending graduate school or starting their own business within six months of graduation.


Career Adantage Program
Designed to bring together USC Marshall undergraduates and experienced business professionals, many of whom are Marshall alumni, the Career Advantage Program (CAP) builds supportive relationships that maximize students’ potential. Through CAP, alumni mentors with at least five to seven years in their fields offer academic and career guidance, share personal experiences, strengthen your professional network, provide a link to the business world, and help you hone interview and job skills.

Visiting Speakers
Following are just a few of the major figures from commerce, politics, media and other key fields who have shared their hard-won wisdom with Marshall students: actor and founder/CEO of The Honest Company Jessica Alba, Chair/CEO of Trader Joe’s Dan Bane, co-founder and Co-Chair of Riot Games Brandon Beck, former President Bill Clinton, NCAA President Mark Emmert, Etsy Chief Financial Officer Rachel Glaser, Disney CEO Robert Iger, McKinsey Senior Partner Scott Keller, actor Will Ferrell and Nobel Prize winner in economics Edward C. Prescott.
Learn by Doing

Experiential learning is a cornerstone of a USC Marshall education. Our Experiential Learning Center is the country’s first such program for undergraduate business students. Real-world projects will prepare you as a leader and valuable team member—no matter what industry you pursue. And Marshall offers a range of unique opportunities for hands-on learning, in such exciting areas as risk management or student-advised investment funds.
Internship support enables you to maximize real-world opportunities on almost every continent and in all business fields. Check out some of the top companies where Marshall students intern:

GO GLOBAL
Go Global with LInC
Marshall’s Learning about International Commerce (LInC) is the only U.S. program that focuses on exposing first-year business students to business practices outside the U.S. During the spring semester, students admitted to the program enroll in a two-unit course and spend nine days overseas. During the course, you learn about the culture, history and politics, as well as economic and business conditions, in the country you will visit. You also have the chance to meet with your counterparts from a local university and experience prominent cultural venues in their respective countries. Through LInC, students recently have traveled to such varied locations as Sydney, Istanbul and Taiwan.
Learn About LInC
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Do teams reduce biased beliefs in the stock market?
Research finding: U.S. equity fund managers make less biased decisions when working in teams.
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Indoctrination in the Classroom: Evidence from the Spanish Social Service
Research finding: Values taught in school had a strong and persistent impact, influencing future social and economic decisions.
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Cultivating Serendipity: How Can We Leverage the Value in the Unexpected?
Research finding: Individuals and organizations can use particular practices to accelerate serendipity — and create joy, innovation and impact.
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The Evaluation of Founder Failure and Success by Hiring Firms.
Research finding: Recruiters valued fit and commitment more highly than a founder’s innovative capabilities.
Compelling Courses
Explore just a few of Marshall’s horizon-and career-expanding classes:
Communication in the Working World – Managing Diversity
Develop strategic leadership and communication skills and an understanding of best practices that will help you guide global organizations.
Fashion, Luxury and Lifestyle Marketing
Gain a global perspective on the fundamentals of fashion, luxury and lifestyle marketing, including visiting relevant companies in Italy during spring recess.
Deep Learning for AI and Business Application
Gain an understanding of the basics of deep learning technologies for AI that are reshaping and driving modern business.
Marketing in the Entertainment Industry
Examine the marketing of products and brands in the entertainment industry, including movies, TV shows, music and video games.
Healthcare Analytics and Artificial Intelligence
Analyze real healthcare data and identify innovative uses of data to solve healthcare management problems, understand key metrics and guide decision-making.
Power, Politics and Influence
Explore theories and practices about how power, politics and influence affect organizational life.
Introduction to Sustainability Reporting
Explore the current corporate sustainability reporting structure, including analysis and critical evaluation of popular sustainability rating systems.
Leadership Through Improvisation and Role Play
Focus on leadership strategies and concepts and then engage in interactive theater exercises to bolster your skills.
Management of Real Estate Development
Consult with industry clients as you examine the development process from the interrelated perspectives of finance, market analysis, and design and construction technology.
Innovating Risk Solutions in Disruptive Environments
Develop the skills needed to think critically about identified and assessed risks and develop innovative solutions to control and transfer those risks.
Applied Finance in Fixed Income Securities
Learn the fundamentals of fixed-income markets, instruments, analysis, investment and portfolio management.
Managing Risks and Crises in Media, Hospitality and Tech
Examine risks in the media, hospitality and tech industries and the ways to prepare, manage and recover from crisis situations.

SPEAK OUT
OUT LOUD
What do Marshall students and alumni think?
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“Through my Marshall classes, I have been able to work with both local and international clients to help support their marketing and communication needs, giving me exposure to real-world business problems and processes. … From accounting to operations, data analytics, marketing and everything in between, Marshall encourages its students to become multifaceted professionals with a wide array of skills and knowledge.”
Laura Easton ’24Major: Business Administration (emphasis: Marketing)
Internships: Caruso Real Estate (property operations), Horizon Media (business solutions)
Volunteering: Ascencia homeless service organization and shelter -
“I actually lived on a different continent every year for the last six years because of the WBB [World Bachelor in Business] Program, and my greatest strength now is my cultural awareness, because I was able to experience all of these things firsthand. Everything is so hands-on. We often learn from real business practitioners who come in to teach, and we study real business cases with them. I’m so glad I didn’t have to spend four years only sitting in a lecture hall.”
Grant Calderone ’19World Bachelor in Business
FX Hedge Fund Sales, Barclays Corporate & Investment Bank U.K. -
“I’ve been passionate about art since a young age. But it was Marshall that taught me how to think like an entrepreneur and a business person. I have clients from around the world, and many are high-net-worth individuals. You have to be able to discuss things on a business level. Marshall helped me develop that almost unconscious way of thinking.”
Arushi Kapoor ’18Major: Business Administration and Management
CEO, ARTSop -
“I chose Marshall because I knew it would offer an incredible array of networking opportunities, career options and opportunities to meet diverse people. I also appreciated the global approach Marshall emphasized, which I knew would be an underlying factor in pushing me to grow as not only an open-minded and informed student, but as a citizen as well. My favorite class [was] the Global Leadership Program. I got to meet some of the brightest peers [and] network with some of the world’s top global leaders.”
Michelle Park ’23Majors: Accounting and Business Administration
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“I was looking for not only the opportunity to take core business classes right away but also a community of individuals that could help me grow and succeed, and Marshall gave me both right from the start. Moreover, USC’s location in Los Angeles gives me the chance to be simultaneously involved in on-campus and off-campus experiences outside of the academic curriculum. I felt like USC Marshall was the best place for my professional and personal development.”
Charlene Huang ’23Major: Business Administration (emphasis: Leadership + Innovation)
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“USC maintains a modern approach to global learning. I am surrounded by peers and professors who inspire me to be my best. The business world is rapidly evolving, and USC [keeps] at the forefront of those changes through experiential learning, professor engagement and the overall rigor of the coursework.”
Brook Nelson ’23Majors: Business Administration and Art History
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“Marshall gives students the opportunity to gain understanding in multiple areas of business before choosing which area(s) to learn even more about through upper-division electives. My favorite class [was] Entertainment Entrepreneurship, an upper-division elective where we learn about the key entrepreneurial values necessary to be successful in the entertainment industry. We regularly had [industry] guest speakers … and listening to each of them was really awesome.”
Amir Behbahani ’23Major: Business Administration
Minor: Designing Product -
“Through the Marshall Global Leadership Program (GLP), I had the opportunity to travel to Bangkok, Thailand, at the end of my freshman year. Our class visited and met with executives from companies such as Gulf Energy and Ford Manufacturing. We got an inside look at how businesses conduct themselves in a global setting, and we got hands-on experience through tours and factory visits.”
Aahana Chowdhuri ‘25Major: Business Administration
Author, The Colors of My Dreams
Internship: EY-Parthenon (Ernst & Young's global strategy consulting arm)
Volunteering: Los Angeles Community Impact, providing pro-bono consulting services to nonprofits and social enterprises -
“If you are looking for a strong business program in a major metropolitan area with a tight-knit alumni network, there’s no better place to be than at Marshall.”
Lorenzo Aguirre ’24Major: Business Administration (emphasis: Real Estate Finance)
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“From joining student organizations, attending career workshops, taking various business classes, participating in the Coury Applied Leadership Program and Career Advantage Program, to utilizing Handshake (a job-search platform), the opportunities [at USC Marshall] are endless. There is [also] so much to do in Los Angeles you can never get bored. Professionally, you are in the center of opportunities where you can easily pursue your desired career and meet amazing people.”
Christina Chan ’24Major: Business Administration
Internship: Winslow Maxwell Summer Internship Program (Hong Kong) -
“I chose to attend USC Marshall because I knew that I would be getting both business and international experience as early as my first year, two things I was looking for in a business school. In addition, the Trojan Family network, location, myriad Marshall resources and small class sizes also played a significant role in my decision.”
Eman Jemal ’25Major: Business Administration
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“Marshall really inspired me to seek support, leverage my support systems, ask for help and embrace camaraderie. … I’ve realized that in the real world when you’re tackling [problems] … you can’t really do [it alone].”
Amir Bell ’24Major: Business Administration
Minor: Music Industry
Hometown: Atlanta
Postgraduate Job: Deloitte (got the offer after interning in the summer)
Dream Career: Owning a professional sports team or be a general manager
Coming Up
Discover the Marshall advantage by choosing any of the circles below
